1.
Satyashri Anirudh. Designing and Implementing Personalization Techniques in Financial Services Using Segmentation Data. JRTCSE [Internet]. 2025 Apr. 21 [cited 2026 Mar. 5];13(2):60–75. Available from: https://jrtcse.com/index.php/home/article/view/JRTCSE.2025.13.2.7