UDIT MEHROTRA. How Artificial Intelligence is Transforming Customer Experience in Online Shopping Experience. JOURNAL OF RECENT TRENDS IN COMPUTER SCIENCE AND ENGINEERING ( JRTCSE), [S. l.], v. 13, n. 1, p. 35–41, 2025. DOI: 10.70589/JRTCSE.2025.13.1.6. Disponível em: https://jrtcse.com/index.php/home/article/view/JRTCSE.2025.13.1.6.. Acesso em: 14 mar. 2025.